The mobile product experience presents unique challenges for product teams. Optimizing usability on a small screen for highly task-oriented users requires constant iteration and improvement. Yet mobile apps often have longer development cycles that include app store approvals and customer upgrades for each update. That makes it hard to effectively roll out or test minor changes.
With Pendo, you can easily add content to your app via in-app messages, or make small changes such as text updates, highlighting, or image switches without any coding. Changes are pushed immediately to your users without version updates.
Pendo lets you easily A/B test any modifications that you make to your app without requiring development resources. Pendo’s analytics will show you how a text, image, or other change impacts user behaviors such as time-on-page, feature usage, or click-through rate. You can also create multiple variations of any in-app message to see which engages users most effectively.